Your attendees get answers. Your team gets their time back.
ZETA is the AI event co-pilot built specifically for event organizers — resolving attendee and exhibitor questions automatically, planning hyper-personalized journeys, guiding visitors on the show floor, and turning every registration into a referral. In 98+ languages.
Trusted by event organizers worldwide
Built to cut workload, not corners.
ZETA curates a knowledge base from your website content and event brief documents, then learns from real client emails and messages. The result: a co-pilot that answers most inquiries on its own, freeing your event team to focus on the moments that need a human.
Estimate your savings
Drag the sliders to match your event — see roughly what ZETA could save your team.
Illustrative estimate based on a 30% workload reduction applied to your inputs. Actual results vary by event size and inquiry mix — book a demo for a tailored projection.
Everything an attendee needs, in one smart chatbox.
Give attendees a single place to get information, plan their visit, share the event, and stay updated — while every interaction quietly feeds your pipeline and your insights.
An event concierge that never sleeps.
ZETA answers registration, agenda, exhibitor and logistics questions the instant they're asked — in the attendee's own language, day or night.
- ✓Pulls answers from your website, brief documents and past support history
- ✓Routes the questions worth a human touch straight to your team
- ✓Captures every conversation as a lead inside your dashboard
"How may I help you? Here are some helpful links"
A complete visit plan from a few keywords.
Attendees type their topics of interest and ZETA returns a tailored agenda — matched sessions, recommended exhibitors and an estimated time to complete, instantly.
- ✓Recommends exhibitors and sessions ranked by relevance
- ✓Gives sponsors and exhibitors better-qualified foot traffic
- ✓Lowers the bar to "yes, I should attend"
Every visitor becomes a recruiter.
ZETA runs two referral loops at once: real-time sharing through the website chat widget, and a second invite prompt right on the registration confirmation page — exactly when intent is highest.
- ✓One-tap sharing to LinkedIn, X, WhatsApp, email and more
- ✓Captures referred-by data for attribution and reporting
- ✓Compounds reach without adding to your marketing spend
Update everyone without touching your website.
Road closures, schedule changes, early-bird deadlines — push them straight into the chat widget so attendees and exhibitors see it the moment it matters.
- ✓No CMS edits, no waiting on a webmaster
- ✓Time-stamped so attendees trust what they're reading
- ✓Reduces "is this still happening" support volume
Main Road Closed — Use Entrance 5
Heavy rain conditions affecting access.
2 hours agoRegistration Is Now Open
Secure your pass before early-bird ends.
5 hours agoA wayfinding solution like no other.
Give attendees turn-by-turn routing across the show floor, and give your sponsors something no static floorplan can offer: priority exposure along the most-walked routes.
Point-to-point & multi-stop routing
Attendees pick a destination — or several — and get the fastest path.
Smart re-routing for sponsors
Surface sponsor booths along the route without disrupting the attendee's plan.
Live traffic heatmaps
See exactly where foot traffic builds up, hall by hall, hour by hour.
A dashboard built for organizers
Turn movement data into floorplan decisions for next year, not just this one.
Website Agent
Referrals from real-time chat
Confirmation Widget
Referrals after registration
Two referral streams. One audience that keeps growing.
Most events ask for referrals once, on a thank-you page nobody revisits. ZETA asks twice — first through the chat widget while a visitor is actively exploring your site, then again the moment they've just registered, when intent to invite a colleague is at its peak. Clients describe it as a dual referral system that compounds organic reach with every new registration, without adding a cent to ad spend.
See the referral flow →What event teams say after switching on ZETA.
"We started our partnership in early 2023 and experienced fantastic service and a unique, entrepreneurial way of handling new ideas for our business. They've been forward-thinking and ready to involve us in developing newest tools and features."
"The team excels with a personalized touch and advanced AI event co-pilot technology, effectively handling 98% of inquiries for smooth communication. Their attention to detail makes them a valuable partner for high-quality event services."
"I highly recommend this solution to all event organisers! The team has poured their expertise and dedication into delivering an outstanding product and service, and their ongoing support ensures we make the most of the platform's capabilities."
"ZETA is fully customizable, highly specific, and seamlessly adaptable to the event environment. The team is attentive to feedback and constantly innovating, finding new ways to leverage the AI co-pilot's historical data to create outstanding events."
"ZETA provided a great service for our exhibition website and online Ezone, streamlining our customer experience with real time responses. We would definitely recommend using their AI agent for future exhibitions."
"With ZETA's team support, we set up our website and Help Center content as the main data sources. The powerful dashboard gives us unparalleled visibility, allowing us to track and fine-tune responses for an exceptionally high resolution rate."
"We partnered with ZETA for the first time during VIV MEA 2025, and it was one of those collaborations that simply worked for us. The VIVian AI co-pilot — yes, we were happy to give it our own name — delivered real value for our visitors, and the onsite support kept everything flowing in a high-energy show environment. Technology is important. People are more. ZETA brought both, and VIVian is here to stay."
"ZETA is a great addition to our event websites. It's user-friendly, easy to install, and provides an excellent, immediate resource for our attendees' frequently asked questions. My team highly recommends it to anyone looking to easily improve their website's user experience."
Give your event its co-pilot.
Tell us about your event and we'll show you exactly how ZETA would handle your knowledge base, your journey planner, and your referral loop — live.
Request received
Someone from the ZETA team will reach out shortly.